SEGA Corporation

October 1, 2026 – SEGA is pleased to announce that Football Manager 27 (FM27), the latest entry in the popular football management series developed by Sports Interactive, will launch on November 11, 2026, for PlayStation®5, Xbox Series X|S, PC (Steam / Epic / Windows), Mac, and Netflix. The third video in the FM27 feature deep dive series, "An Elevated Match Day Atmosphere," is also now available.

Developed by Sports Interactive and published by SEGA, Football Manager is a world-renowned football management simulation series. It puts you in the role of a club’s manager, from local semi-professional sides to the biggest and most prestigious teams on the planet, with the goal of leading your squad to new heights in this unparalleled, true-to-life football experience.

Football Manager 27 | Deep Dive

Feature Deep Dive #3: An Elevated Match Day Atmosphere

- Experience Every Fixture as a Richer Piece of Football Theatre

FM27 enhances the match day atmosphere, elevating the crowd, stadiums, weather and more. Dynamic updates to crowds, weather, lighting and more heighten the buzz of match day, so every fixture feels like a richer piece of football theatre.

- More Passion in the Stands

From the build-up to kick-off to the thrill of a last-minute equaliser, the energy in the crowd now better reflects the action on the pitch. With the addition of home shirts and flags, the stands feel richer and more dynamic.

- A New Generation of Players

Additional body types and enhanced muscle definition let you witness every touch and tackle in greater detail. As players sprint and battle through the match, all-new hair physics mean their hair moves in a more natural way, ensuring characters feel more expressive and more alive.